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WTFN
Entertainment Media Release
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16
June 2007 |
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Launch of Test Drive on Nine Network
Sunday July 1st
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Test
Drive, a new television series which puts viewers in the driver's seat launches
nationally on the NINE Network Sunday July 1st.
Record sales and intense interest in the world of motor vehicles, boats, motorbikes
and technology has created consumer demand for a program series which delivers
information in an easy style and entertaining way.
The series, to be produced by leading production company WTFN, for the NINE Network,
is destined to be a trail blazer in today’s world of latest releases.
Executive producer Steve Oemcke, says in many cases Test Drive will feature
new releases even before they appear on the showroom floor.
"There is a real excitement factor about this new and innovative approach
to test driving new products, in that there will be relevancy in each program
with the delivery of so much credible information on products which play such
a high level of importance in everyday life," Mr Oemcke said.
 The
excitement machine revs up even further with the selection of talent involved
with the series. AFL veteran Daniel Harford heads the team. With
a keen sense of humour, verging on the comedic, Harford’s laid back approach
sets the mood.
Formula 3 champion, Peter Hackett, fresh from two major championships,
is another member of the team, as is Anthony Frederiksen who is manager
of special events at the renowned driver training centre, Murcotts.
From the world of such prestigious events as the Gold Coast Indy and reporter
for V8 Supercars plus Australian and World Rally Championships, comes Alle
Brunning who has joined the Test Drive team.
Completing the line-up of specialist presenters, is model and actor Klara Lisy,
who will tackle Test Drive's technology brief.
Diversified interests will be catered for in this series. Whilst the program has
a dedicated focus towards automotive, the team will deliver broader viewer appeal
with the inclusion of motorbikes, marine and technological content ranging from
the latest multi-functional mobile phones, computers to digital cameras.
Test Drive is the latest production from Australia's premier branded content
producer, WTFN Entertainment.
Daryl Talbot Director (03) 9810 7111
Steve Oemcke Executive Producer (03) 9810 7111
Test Drive - Nine Network, Sunday July 1
Southern States & Western Australia - midday
Queensland & NSW - 1pm |
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[High resolution logos & photos are available upon request.]
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